OBI Media: Your Partner for Effective Scaffolding and Facade Advertising

In a world where online advertising often steals the spotlight, it can be easy to forget the powerful results still achieved through traditional advertising mediums.
Scaffolding and façade advertising has a lasting effect that is difficult to achieve with digital campaigns alone.
When your advertising is strategically placed in high-traffic areas, you gain inevitable visibility, leading to greater brand awareness and a lasting presence in consumers’ minds.

At OBI Media, we are experts in unlocking the full potential of scaffolding and façade advertising and we work closely with our customers to ensure their message reaches the right audience in the most effective way.
Whether you want to increase brand awareness, promote a new product launch or drive traffic to your store, we can help you achieve your goals.
In addition, we are always looking for new partners to rent their scaffolding and facades for advertising purposes.

Why Choose Scaffolding and Facade Advertising?

When it comes to effective marketing, visibility is everything.
Scaffolding and facade advertising gives your business a unique opportunity to be “everywhere” in the cityscape, where your message is seen by thousands of people daily.
Here are some of the key benefits of using scaffolding and façade advertising as part of your marketing strategy.

 

1. High Visibility and Long Exposure Time

One of the biggest advantages of scaffolding and facade advertising is the long exposure time.
Due to their large format and location in high traffic areas such as intersections, construction sites and city centers, they are seen by many people several times a day.
This repeated viewing helps increase brand awareness and makes it easier for your target audience to remember your company when they need your products or services.

For example, if your business wants to attract more customers to a store, a well-placed façade advertisement at a nearby construction site can ensure that passers-by are constantly reminded of your store.
Over time, this repeated exposure can lead to more customers choosing to visit your store, simply because they have seen your advertisement several times and have become aware of your brand.

 

2. Cost-effective Marketing

Compared to many other forms of advertising, such as TV or digital marketing, scaffolding and façade advertising is often a more cost-effective solution.
Not only do you reach a wide target audience, but you also do so without the need for constant maintenance or ongoing costs for clicks and impressions.
This type of advertising is particularly attractive for businesses that want to maximize their marketing budget while gaining high visibility in public spaces.

At OBI Media, we offer competitive prices on our scaffolding and façade advertising so you can get the most out of your investment.
We help you choose the most effective locations and tailor an advertising solution to suit your needs and budget.

 

3. Targeted Advertising and Strategic Placement

Another great benefit of scaffolding and façade advertising is the ability to target your advertising to specific demographic groups and areas.
By placing your advertising in an area where your target audience frequents, you can increase the chances of your message reaching the right people.

At OBI Media, we have a comprehensive understanding of where different target groups are located, and we work closely with you to identify the best locations for your advertising.
This ensures that your advertising is not only seen by many people, but also by the right people.

Collaboration opportunities with OBI Media

At OBI Media, we strive to create successful partnerships that benefit all parties involved.
In addition to offering customized advertising solutions to our customers, we are also looking for partners who want to rent out their scaffolding and facades for advertising purposes.
If you own or have access to attractive locations, such as scaffolding on construction sites, facades of buildings in high traffic areas, or other places that may be suitable for advertising, we would love to work with you.

 

Scaffolding and Facades rental

Do you own a scaffolding or facade that could be utilized for advertising purposes?
At OBI Media, we offer attractive rental agreements for owners of scaffolding and facades who want to generate extra income.
By partnering with us, you can turn your vacant surfaces into a stable source of income while we take care of all the practicalities, from design and production to installation and maintenance of the advertisements.

Renting your scaffolding or facades for advertising purposes requires minimal effort on your part and you can enjoy a steady income while your property contributes to the life and dynamism of the city.
We are flexible in terms of rental periods and work closely with you to find the solution that best suits your needs. Read more about renting out your advertising space here!

Benefits of being an OBI Media Partner

By partnering with OBI Media, you get access to a number of benefits.
First and foremost, you get a reliable source of revenue without having to worry about the practical aspects of advertising installation.
We take care of everything from start to finish, which means you can sit back and reap the benefits.

You’ll also have the opportunity to join a professional and reputable industry where you can network with other property owners and businesses.
By working with us, you’ll also have the opportunity to help shape the cityscape in a positive way while supporting businesses in their marketing.

 

How to Partner with OBI Media

Partnering with OBI Media is simple and straightforward.
If you own or manage scaffolding or facades that could be interesting for advertising purposes, we encourage you to get in touch with us.
You can contact us here to discuss the possibilities of a collaboration.
Our team is ready to assess your property and find the best way to utilize its potential.

We also offer a free consultation to assess your property’s potential as an advertising space.
Following this assessment, we will present you with a tailor-made plan that takes into account your wants and needs while maximizing the revenue from your scaffolding or facades.

Examples of Successful Campaigns

At OBI Media, we have helped a number of companies achieve remarkable results through scaffolding and façade advertising.
Here are a few examples of how our advertising solutions have created success for our customers and partners:

Strong

Stark, a leading supplier of building materials, is positioned on a prominent facade in a residential area.
The ad highlights Stark’s offer of both expert advice and quality products, which are essential for both professional tradesmen and do-it-yourselfers.
The strategically placed ad ensures the message reaches both homeowners and passers-by, increasing brand awareness and attracting more customers to their stores.

Wolt is hanging on this central scaffolding advertisement

Wolt

Wolt, a delivery service, has placed its advertising on a prominent building in a busy urban area.
This campaign targets the city’s busy residents who are often looking for fast and convenient food delivery.
The high visibility in a central location helps increase brand awareness and attract more customers to their platform.

Mercedes-Benz

Mercedes-Benz has chosen a scaffolding advertisement on a building under renovation in a high traffic area.
The campaign highlights their exclusive cars and aims to attract car enthusiasts and potential customers.
By utilizing a construction site in a high-traffic area, Mercedes-Benz gets maximum exposure and captures the attention of passing motorists.

Mercedes on Åboulevarden

How to Get Started with OBI Media

Are you ready to take your marketing to the next level or utilize your scaffolding and facades for advertising purposes?
At OBI Media, we are here to help you create an unforgettable advertising campaign that really makes a difference.
Whether you’re a business looking to increase local visibility or a property owner looking to generate extra revenue, we have solutions to suit your needs.

To get started, you can easily contact us here.
Our team is ready to advise you and develop a strategy that matches your business goals and budget.
We offer a wide range of advertising solutions tailored to your needs, as well as attractive partnership opportunities for scaffolding and facade owners.

You can also read more about our scaffolding and facade advertising on our dedicated page here.
Here you’ll find details about our different locations and the benefits these forms of advertising can offer your business.
We’re here to help you achieve maximum visibility and success.

 

Make your message inevitable

Scaffolding and façade advertising is one of the most effective ways to ensure your business is seen and remembered in a busy world.
With the right strategy and placement, these ads can make a big difference to your visibility and brand success.
At OBI Media, we are dedicated to helping you take full advantage of these opportunities.

Whether you’re a business looking to promote your products or services or a property owner looking to generate extra revenue by renting your scaffolding or facades for advertising purposes, we have the right solution for you.
Get in touch today and let’s discuss how we can help you create a marketing campaign that makes your message impossible to miss.

Digital Outdoor i Fremtiden

DOOH er ikke blot en trend; det er fremtiden for outdoor reklame. Med flere og flere byer, der investerer i digitale skærme og mere avanceret teknologi, er det kun et spørgsmål om tid, før DOOH bliver den dominerende form for outdoor reklame. OBI Media er i front med denne udvikling og tilbyder løsninger, der er både moderne og fremtidssikrede.

Teknologiske fremskridt som Augmented Reality (AR) og interaktive skærme er allerede ved at blive implementeret i DOOH-markedet, hvilket giver endnu flere muligheder for at engagere publikum på nye og innovative måder. OBI Media holder sig ajour med disse trends og integrerer dem i deres tilbud, hvilket sikrer, at din virksomheds reklame forbliver relevant og engagerende.

Rådhuspladsen, som et af de mest besøgte steder i Danmark, er et perfekt sted at starte, hvis din virksomhed ønsker at eksperimentere med digital outdoor reklame. Med muligheden for at nå ud til et enormt publikum og den fleksibilitet, der følger med digital teknologi, kan din virksomhed opnå større synlighed og engagement end nogensinde før.

Er Billboard Reklame Det Rette for Din Virksomhed?

Det korte svar er ja! Hvis din virksomhed ønsker at nå ud til et bredt publikum i hjertet af København, er billboard reklame på Rådhuspladsen gennem OBI Media en oplagt mulighed. Uanset om du ønsker at lancere et nyt produkt, øge brand awareness, eller promovere en tidsbegrænset kampagne, kan OBI Media hjælpe med at skabe en effektiv løsning, der passer præcist til dine behov.

At reklamere på en så synlig placering som Rådhuspladsen giver ikke kun mulighed for at nå et bredt publikum, men også for at skabe en stærk forbindelse med byens puls. Reklamer her er ikke bare synlige; de bliver en del af den daglige oplevelse for alle, der passerer forbi. Denne form for nærvær kan have en dyb indvirkning på, hvordan dit brand opfattes.

Med OBI Media’s hjælp kan din virksomhed få maksimal eksponering på en af Danmarks mest ikoniske lokationer. Uanset om det er ved at udnytte fleksibiliteten af digital outdoor reklame, eller ved at skabe en visuelt iøjnefaldende kampagne, er mulighederne uendelige. Med deres ekspertise og avancerede teknologi kan du sikre, at dit budskab når ud til et bredt publikum og skaber en varig indvirkning. 

For mere information om DOOH og de muligheder, OBI Media tilbyder, kan du besøge vores digitale outdoor side.

Ofte Stillede Spørgsmål

1. Hvad er digital outdoor reklame (DOOH)?

Digital outdoor reklame, eller DOOH, refererer til digitale skærme placeret i offentlige rum, hvor virksomheder kan vise reklamer. Disse skærme kan være alt fra små displays til store billboards som den på Rådhuspladsen.

2. Hvorfor er Rådhuspladsen en god placering for reklame?

Med over 1,1 millioner trafikanter om ugen, er Rådhuspladsen en af de mest trafikerede og synlige steder i København. Dette gør det til en ideel placering for at maksimere eksponering og nå ud til et bredt publikum.

3. Hvordan kan OBI Media hjælpe min virksomhed?

OBI Media tilbyder en komplet løsning for billboard reklame, fra strategisk planlægning og kreativ udvikling til teknisk support. De sikrer, at din reklame ikke blot bliver set, men også leverer resultater.

4. Hvad koster det at reklamere på Rådhuspladsen?

Prisen afhænger af flere faktorer, herunder varigheden af kampagnen og det specifikke indhold, der skal vises. Det anbefales at kontakte OBI Media direkte for at få et skræddersyet tilbud.

5. Hvordan skiller DOOH sig ud fra traditionelle reklameformater?

DOOH tilbyder dynamisk indhold, fleksibel opdatering, og øget synlighed døgnet rundt. Disse faktorer kombineres for at give en mere effektiv og engagerende reklameoplevelse end traditionelle, statiske formater.

6. Kan OBI Media hjælpe med designet af min reklame?

Ja, OBI Media har et dedikeret kreativt team, der kan hjælpe med at udvikle og designe din reklame, så den bliver både visuelt tiltalende og effektiv.